It offers you complete control over everything in your document: you can include words, images, links and you can even make it interactive. For example, perhaps you’re involved in bid production or need to create a flyer to communicate a new business initiative, Indesign can save you hours of time and produce a better result. However even if your job isn’t one of those professions, InDesign can still be incredibly valuable. Indesign is a Desktop Publishing tool, and is the program of choice for graphic designers, artists, publishers, and marketing professionals. Rather than trying to use a standard document production tool and taking more time and not producing a particularly inspiring result, this is the time to use Indesign. Whatever information you are sharing, you want to maximise the chances of people actually reading it, and a visually engaging design can make all the difference. A word processor is fine for basic tasks, but if you have to create more complex documents such as flyers, brochures, magazines, newspapers, and books, this is where Indesign comes in. If you are involved in document production it’s important to use the right tools for the right jobs.
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